Thursday 14 Nov

Real estate

Talaat Moustafa’s star projects shine at Cityscape Riyadh 2024


Talaat Moustafa’s star projects shine at Cityscape Riyadh 2024

Talaat Moustafa Group (TMG) participates in the second edition of Cityscape Global 2024, held at the Riyadh International Convention and Exhibition Center in Saudi Arabia from November 11 to 14.

The company is showcasing its latest projects, reflecting its pioneering experience in real estate development. Over the past 55 years, TMG has developed integrated urban communities that offer a high quality of life, combining luxury living with sustainability. The group leverages the latest technologies to create smart, green cities for present and future generations.

At Cityscape, Talaat Moustafa Group is showcasing its Banan City project, a 10-million-square-meter development northeast of Riyadh. Launched in May 2024 in partnership with the National Housing Company (NHC), Banan City has already achieved record sales of over 53 billion Egyptian pounds till the 6th of November. Construction on Banan City commenced in July 2024, and the project is progressing according to schedule, ensuring timely delivery of units to owners and making the city ready for habitation from day one.

TMG aims to leverage its over 55 years of experience in developing integrated urban communities to Banan City. The project will be modeled after successful developments like Madinaty, a 33-million-square-meter integrated city. Additionally, TMG is showcasing its Noor City project in Capital Gardens and SouthMED project on the North Coast as examples of future-oriented, integrated smart cities. 

Talaat Moustafa Group (TMG) recently made a significant announcement to the Egyptian Exchange, revealing record sales of 470 billion Egyptian pounds. Notably, 280 billion pounds (approximately $5.6 billion) of these sales were generated by the new SouthMED project on the North Coast.

This remarkable achievement surpasses the total sales of the top nine real estate companies in the Egyptian market. Hisham Talaat Moustafa, CEO and Managing Director of TMG, highlighted the historic milestone of selling 12,000 units at SouthMED, with 20% of these units sold to the global market. This is a testament to the Group's reputation and the high demand for its products both domestically and internationally.

TMG's strong performance can be attributed to its deep understanding of market needs, its ability to accurately identify market opportunities, and its commitment to delivering high-quality real estate products with distinctive designs.